Terms of Service

1. The Agreement

These Terms of Service ("Terms") form a binding agreement between you (or the legal entity you represent) and Uboros (the "Service") regarding your access to and use of the Uboros platform at uboros.com and related subdomains.

By creating an account, accepting an invitation, or using the Service in any other way, you confirm that you have read and agree to these Terms. If you are using the Service on behalf of an organisation, you confirm that you have the authority to bind that organisation to these Terms.

2. What Uboros provides

Uboros is an AI-empowered advertising management platform. The Service includes, depending on your plan and configuration:

• Discovery — automated scraping of public competitor advertising libraries (Meta Ad Library, TikTok Ad Library, Google Ads Transparency) using third-party data services, with AI-assisted tagging.
• Briefing — AI-generated creative briefs informed by your competitor library and your brand identity inputs.
• Generation — AI-rendered static and video creative assets, produced by third-party generative-AI providers under your account.
• Deployment — direct platform API integration (Meta, TikTok) and an AdsPower-browser fallback for delivering approved assets into your own ad-platform accounts.
• Performance — read-only ingestion of ad-performance signals from the platforms above, with AI-assisted optimisation suggestions.

We may change, add, or remove features. Material breaking changes will be announced in-product with reasonable notice.

3. Your account

To use the Service you must create an account with a valid email address and a secure password. You are responsible for:

• maintaining the confidentiality of your credentials;
• all activity that occurs under your account, including activity by any teammates you invite into your workspace;
• the accuracy of the information you provide;
• complying with the terms of any third-party ad platform whose account you connect.

You must be at least 16 years old to use the Service. Uboros is intended for use in business contexts and is not designed for children.

4. Subscriptions, generation costs, ad-spend fee

Paid plans of the Service combine three distinct charges. All amounts are in EUR (or your local equivalent) and exclusive of taxes unless explicitly stated otherwise.

4.1 Monthly subscription

A recurring subscription fee that grants access to the Service and a defined level of usage (e.g. number of brands, competitors, team members). Billed monthly in advance.

4.2 Direct generation cost

When you generate creative assets (images, videos, transcriptions, etc.), Uboros pays the underlying generative-AI providers on your behalf and re-charges you the cost. To cover handling, payment processing, and operational overhead, charges are rounded up to the nearest €0.10 with a minimum mark-up of 20% over the underlying provider cost. The mark-up rate is disclosed at the point of generation.

4.3 Ad-spend fee

If you use Uboros to deploy or manage paid advertising, an ad-spend fee of one percent (1%) of the gross advertising spend processed through your connected ad accounts is billed monthly in arrears. The fee is calculated from the spend signals returned by the ad platforms via their official APIs.

4.4 Billing

Subscription fees are billed via Stripe, our payment processor. By providing a payment method you authorise Uboros to charge it for the amounts due. You are responsible for any taxes due in your jurisdiction; we collect VAT/sales tax where required.

4.5 Late payment and failed charges

If a charge fails, we will retry it according to a standard schedule and notify you. Persistent non-payment may result in suspension of the Service and, after a notice period, termination of your account.

5. Free trial

Subscription plans include a seven-day free trial. A valid payment method is required at sign-up. You will not be charged the subscription fee during the trial. At the end of the trial, your selected plan begins automatically unless you cancel from within the Service before the trial expires.

Direct generation costs and the ad-spend fee, if incurred during the trial, may be billed regardless of trial status — these reimburse third-party provider costs and percentages of real advertising spend respectively, not the subscription itself.

6. Your content and IP

6.1 You own your content

You retain all rights, title, and interest in the content you upload to or generate through the Service — including brand assets, competitor lists, briefs, rendered creative outputs, ad-account data, and performance metrics. Uboros claims no ownership over your content.

6.2 Licence to operate the Service

You grant Uboros a worldwide, non-exclusive, royalty-free licence to host, store, process, transmit, and display your content solely to the extent necessary to provide the Service to you, including transmission to third-party AI providers, advertising platforms, and infrastructure providers acting on your behalf.

6.3 AI-generated outputs

The Service uses third-party generative-AI models to produce creative outputs. You should review and approve all generated assets before deploying them. Uboros does not guarantee that AI outputs are free of errors, inaccuracies, copyrighted material, or other defects; you are responsible for reviewing them and for compliance with the policies of the platforms you deploy them to.

6.4 Aggregate insights

Uboros may compile fully de-identified aggregate statistics across the platform (for example: "average brief approval rate is X%") to improve the Service. These statistics will never identify you, your brands, or your individual content.

7. Acceptable use

You agree not to use the Service to:

• generate or deploy advertising that violates the policies of the destination platform (Meta, TikTok, Google, etc.);
• infringe the intellectual-property rights of any party, including by reproducing competitor creatives;
• promote illegal goods or services, hate speech, harassment, sexual content involving minors, or any other unlawful content;
• attempt to reverse-engineer, decompile, or circumvent the security mechanisms of the Service;
• resell, sub-license, or white-label the Service without a written agreement with Uboros;
• circumvent rate limits, scrape the Service itself, or use the Service to send unsolicited communications.

8. Third-party platforms (Meta, TikTok, Google, AdsPower)

The Service interoperates with platforms operated by independent third parties. Your relationship with those platforms is governed by their own terms; Uboros is not a party to those agreements.

Uboros has no control over the policies of those platforms and is not responsible for any suspension, restriction, or termination of your accounts on those platforms. We provide the Service "as a tool"; you remain the operator of the underlying ad accounts.

9. Suspension and termination

You may cancel your subscription at any time from within the Service. Cancellation takes effect at the end of the current billing period; no pro-rated refunds are issued for partial periods.

We may suspend or terminate your access to the Service if you materially breach these Terms, if your account is used for unlawful activity, if a payment fails and is not remedied within a reasonable notice period, or if continuing to provide the Service would create unreasonable risk for Uboros. Where the breach is curable we will provide reasonable notice and an opportunity to cure.

Upon termination, you may export your content for thirty (30) days, after which it is permanently deleted from our systems (except where retention is required by law).

10. Disclaimers

The Service is provided "as is" and "as available". To the maximum extent permitted by applicable law, Uboros disclaims all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, non-infringement, and the implied warranty that the Service will be uninterrupted or error-free.

Uboros does not warrant that the Service will improve advertising performance, achieve any particular ROI, or comply with the editorial policies of any specific ad platform. AI outputs are probabilistic and may contain inaccuracies; you must independently verify them before use.

11. Limitation of liability

To the maximum extent permitted by applicable law, in no event will Uboros be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenues, goodwill, data, or business opportunities, arising out of or in connection with your use of the Service.

Uboros's total cumulative liability arising out of or related to the Service will not exceed the greater of (a) one hundred euros (€100) or (b) the total amount paid by you to Uboros in the twelve (12) months preceding the event giving rise to the liability.

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including liability for gross negligence, wilful misconduct, or fraud.

12. Changes to these terms

We may update these Terms from time to time. Material changes will be notified at least thirty (30) days before they take effect, by email to the address on your account and by an in-product notice. Continued use of the Service after the effective date constitutes acceptance of the updated Terms.

13. Governing law

These Terms are governed by the laws of Portugal, without regard to its conflict-of-laws principles. The courts of Lisbon, Portugal, have exclusive jurisdiction over any dispute arising out of or in connection with these Terms, except where mandatory consumer-protection law gives you the right to bring proceedings in your country of residence.

14. Contact

Questions about these Terms can be sent to [email protected].

The Uboros operating entity is a Portuguese Sociedade Unipessoal por Quotas (registration details will be added upon completion of incorporation).